In an era where media plays an increasingly significant role in society, its influence on the political sphere cannot be overlooked. This influence is referred to as the medialization of politics – a process through which political communication increasingly adapts to the formats and logic of the media.
Medialization is not only about the presence of politicians in the media, but also about how political messages are structured to be as engaging and media-friendly as possible. While this can help bring politics closer to citizens, it also raises important concerns regarding the independence of politics from media influence and the inequality among political actors, particularly when access to media is uneven.
In this context, it becomes essential to reflect on the balance between informing the public, ensuring fair representation, and maintaining democratic standards in political communication.
We invite you to explore the post to learn more about this topic and to better understand the challenges and opportunities that medialization brings to Albanian politics.
This infographic is part of the program “Youth for Truth – Media Literacy to Combat Electoral Disinformation in Lezhë” implemented by H.A.N.A, supported by the See Check Network and funded by the European Union.
